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    <loc>https://www.rightcauseconsulting.com/blog/2019/10/10/nbcam-cause-marketing-at-its-best-and-worst</loc>
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    <lastmod>2019-10-11</lastmod>
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      <image:title>RightCause Blog - NBCAM: Cause Marketing at its Best (and Worst)</image:title>
      <image:caption>2019 Halo Award Winning Digital Campaign: PLAY PINK FOR THE CURE Online gaming company Zynga (Words with Friends 2) offered a unique opportunity for Susan G. Komen to reach new audiences via a younger target demographic and create awareness in the gaming industry.</image:caption>
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      <image:title>RightCause Blog - NBCAM: Cause Marketing at its Best (and Worst)</image:title>
      <image:caption>2019 THINK BEFORE YOU PINK® Campaign: SAY NEVER TO FOREVER CHEMICALS 3M is in the hot seat for marketing breast cancer awareness Post-its and pink stethoscopes while producing toxic PFAS known to cause some cancers and interfere with normal hormone functioning.</image:caption>
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      <image:title>RightCause Blog - NBCAM: Cause Marketing at its Best (and Worst) - OCTOBER</image:title>
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    <lastmod>2019-06-10</lastmod>
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      <image:title>RightCause Blog - #EFG2019: The Halo Awards - Congratulations!</image:title>
      <image:caption>As we continue to reflect on the #EFG2019 Conference, we want to give a shout out to this year’s Halo Award Winners and pass along their inspiring work to our readers. Congratulations to all and keep up the GOOD work!</image:caption>
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      <image:title>RightCause Blog - #EFG2019: The Halo Awards</image:title>
      <image:caption>RightCause Founder, Katie Wright, connects with conference keynote speaker and Ben &amp; Jerry’s BOD-Emeritus member, Jeff Furman. Famous for having written the first business plan to help Ben &amp; Jerry secure a bank loan, Furman went on to serve the Ben &amp; Jerry's corporate board for almost 40 years, providing in house legal counsel and fostering many of the company's social initiatives. As founding member of the board, Furman played a key role in helping the company think about innovation in its social mission, such as with PartnerShops, scoop shops operated by non-profits.</image:caption>
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      <image:title>RightCause Blog - #EFG2019: The Halo Awards</image:title>
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    <lastmod>2019-06-07</lastmod>
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      <image:title>RightCause Blog - EFG: Where Cause &amp;amp; Commerce Meet</image:title>
      <image:caption>David Hessekiel, President and Founder of Cause Marketing Forum, Inc.</image:caption>
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    <lastmod>2019-02-27</lastmod>
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      <image:title>RightCause Blog - Think Globally, Act Locally.</image:title>
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      <image:title>RightCause Blog - Think Globally, Act Locally.</image:title>
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    <lastmod>2018-12-28</lastmod>
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      <image:title>RightCause Blog - 2018 Reflection: The Year of Impact &amp;amp; Action</image:title>
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      <image:title>RightCause Blog - #GivingTuesday: Beta-Test Your Corporate Cause Marketing Plan</image:title>
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      <image:title>RightCause Blog - 5 Tips for Quality Corporate Citizenship</image:title>
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      <image:title>RightCause Blog - Supporting Public Policy: Tips for Conscious Corporate Leadership</image:title>
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    <lastmod>2018-07-18</lastmod>
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      <image:title>RightCause Blog - RightCause Listening Lineup: Summer 2018</image:title>
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      <image:title>RightCause Blog - Power in Numbers: The Benefits of Cause Partnerships</image:title>
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      <image:title>RightCause Blog - The Story Behind RightCause</image:title>
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      <image:title>RightCause Research Page</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5aac34753e2d09687a074a0b/1528381820651-BGX3S3TCV2KYGRZ1MMZM/PurposeResearch_ConeComm</image:loc>
      <image:title>RightCause Research Page</image:title>
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      <image:title>RightCause Research Page</image:title>
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      <image:title>RightCause Research Page</image:title>
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      <image:title>RightCause Research Page</image:title>
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      <image:title>RightCause Research Page</image:title>
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      <image:title>RightCause Research Page</image:title>
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